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Finance8 min read

How to increase match fee collection by 30%

EM
Emma Murphy
Dec 10, 2024

Collecting match fees is often the most hated job in the club. Walking around the changing room with a cash bag is awkward and outdated.

The Friction of Cash

The harder it is to pay, the less likely people are to do it. Asking a player to go to an ATM before a game is a huge barrier. Asking them to remember a generic bank transfer reference is asking for trouble.

Automation and Nudges

We found that sending a push notification 2 hours after the game resulted in a 40% higher payment rate than asking in the changing room.

Why? Because players have their phones in their hands. Apple Pay makes it a 2-second task.

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